August 30th to September 3rd
Dear students, for this weekly forum we will discuss about E-COMMERCE. As you have analyzed during our sway it is important to behave respectfully with how to use digital platforms. So in order to complete our task in forum please read the following instructions.
You must answer one or both questions with a response of at least 200 words and using at least one reference in APA style.
A) Which are the companies or products that you feel are the hardest to move complete online and why?
B) As a consumer, when you are buying online what aspects to consider are important in order to buy a product. Do you consider older generations are accepting these new formats of selling or are still buying traditionally?
Remember that our deadline is Friday, September 3rd before 11:59 pm. :)
PUT YOUR NAME AND LAST NAME INSIDE YOUR ANSWER.
Best regards!
Este comentario ha sido eliminado por el autor.
ResponderBorrarDomenica Boehm Peniche
ResponderBorrarAfter watching the videos and the presentation, I think that the companies that find it hard to move to ecommerce are the small local stores, such as grocery stores, handicrafts, and local restaurants. Because according to a survey published by SurePayroll, shows that only 26% of small business use ecommerce platforms. On the other hand, 74% of small businesses say that they don´t need to use a platform for their current business.
In a business there are plenty of factors that play a significant role such as the location and the target audience. For small business, they operate with small location and their target audience is limited. So as a result, they don´t feel any interest to reach more people around the world through online platforms. (Bhalla, 201)
As a consumer, when you are about to buy a product in a website you must consider every detail about the product such as: the safety of the payment method, shipping, return and refund policy, customer reviews and the authenticity of the online shopping website. However, it is very important to analyze the privacy and security of the site. To avoid getting scammed.
As a result of the pandemic, I consider that older generations are accepting these new ways of shopping because it a safer way for them to buy products, instead of compromising their health and going to the traditional stores.
APA references
ŠARIĆ, D. (26 de January de 2018). gauss. advantages and disadvantages of ecommerce: https://gauss-development.com/advantages-and-disadvantages-of-e-commerce/
Bhalla, P. (19 de July de 201). Shiprocket 360. Ecommerce Trends: https://360.shiprocket.in/blog/businesses-not-using-ecommerce/
Escalona, A. (s.f.). LifeHack. https://www.lifehack.org/405123/6-things-to-remember-when-youre-shopping-online
Daniela Acuña Hdz
ResponderBorrarI feel that medical services are the hardest to move completely online. According to the research from University of Pittsburgh and Harvard Medical School researchers, more than 41% of Medicare patients lack access to a desktop or laptop computer with a high-speed internet connection at home, almost 41% don’t have a smartphone with a wireless data plan, and more than 26% didn’t have access to either. Either way, I consider that even if you do have the resources to do it online, it’s not the same. You’ll still need to go somewhere or need someone to come into your home so that an expert can do the proper analyses, and procedures.The relationship between doctor and patient also needs that one-on-one meeting in order to create a deeper connection and understanding.
As a consumer I consider it is important to look into the brand, prices, options, payment methods, shipment, returns and refunds. I also think it is necessary to look for what you would like to buy, and what you need.
I think older generations are starting to be more open minded to the idea because they may not have another choice. Due to everything that happened and is currently happening, everyone had to seek for other options that won’t risk their lives and expose themselves to the virus. They may also choose to buy online because it’s is more comfortable, they can do it from the comfort of their homes. However, I think that those who prefer buying traditionally do so because it is more comfortable for them, it is something they know. It is something they have done probably their entire life and it is something that could give them joy, make them feel free and independent.
APA style
Robeznieks, A. (2020, August 7). Why so many patients still can’t connect to doctors via telehealth. AMA. https://www.ama-assn.org/practice-management/digital/why-so-many-patients-still-can-t-connect-doctors-telehealth
Thalia Madrigal Castillo
ResponderBorrarPersonally, I think the companies and products that are the hardest to move completely online are, the clothes and perfume companies because it’s more difficult since people need to try the product before buying it, and online that isn’t a possibility, also I feel that healthcare companies can’t be completely online because we need to be physically present in order to the doctor to check us and diagnose if everything is good or not, and if it isn’t we would probably need more visits and daily checks which can’t be done completely online.
To the second question, I would said that I consider important aspects like the presentation of the product and the web site, if it makes me feel that my information is secure, and the facility of obtaining a product or service. I feel that some people from older generations are accepting these new formats really well, but others not since it’s more difficult for them to understand how to use certain platforms, or they may prefer to see and try the item first, also delivery could take too long and shipping costs. That’s why it is important to try to make our web site with all the facilities as possible, attractive and trustful to the client.
References:
Chaffey, D. (2019, 25 octubre). The reasons why consumers shop online instead of in stores. Smart Insights. https://www.smartinsights.com/ecommerce/ecommerce-strategy/the-reasons-why-consumers-shop-online-instead-of-in-stores/
Seidy Ortega Villaseñor
ResponderBorrarSome aspects that I consider and that are important to buying a product are: The quality of the product as it is what always attracts us, as long as the product meets the customer's expectations so that it will have a positive impact on the brand. Rewarding digital experience and mobiles, that means, where we can easily navigate your website and also ensure consumer confidence about the data that the company is giving us
and the possible fraud we face. Ease of return as what because you can't try a product, many users need to be sure they can return the product if they don't like it. Finally, opinions and ratings from other consumers, most of us are curious to know if the website we are buying is of bad fame or if you have a lot of complaints about shipping, etc.
I think older generations continue to buy traditionally because most people do not feel confident about websites, do not want to deliver banking information, they worry that they will be delivering non-original or used products. At the time of making a guarantee they are distressed to give them many excuses not to make them.
Referencias:
MarketingDirecto. (2020, 29 octubre). Decisión de compra: 10 factores influyentes. https://www.google.com.mx/amp/s/www.marketingdirecto.com/actualidad/checklists/los-10-factores-que-influyen-en-la-decision-de-compra-de-un-producto-a-examen/amp
Kristell Cervera M.
ResponderBorrar09-01-2021
E-commerce has been a thing since the late 70’s; since then we can find around 12-24 million webpages with this purpose.
We’ve all shopped online at least once in our life; clothes, books, tickets, unnecessary stuff, or any other product that comes to mind. Specially during the pandemic, lots of businesses, small or well-known, have had to adapt to this new way of entrepreneurship.
Answering to the second question, which relates to my, as consumer, point of view while online shopping, as well as what do i expect in order to buy a product on there; the first thing that’s taken into consideration when online shopping is the reliability of the store. Usually well-known stores such as Hollister, Zara or even Amazon have no issue with people trusting to order online; but in the other hand, small businesses could be affected because of the lack of trust or impressions they have, that’s why they usually rely on reviews and social media ads. An essential aspect is the correct building of your website; if it’s not appealing, appropriate, detailed, difficult to manipulate or to navigate, it could be hard for customers to look up for their needs or “wants”. For example, Zara is a well-known and trusted store, but its website’s tricky, their pictures don’t let you appreciate the products at all, there’s almost no information on the piece’s preview. Since these aspects are essential for young shoppers, if not applied correctly, older and elder shoppers could have even more trouble with keeping up with all of these new ways of consuming, leading to sale decreases; and people, specially older generations, to keep on buying or consuming in a physical or traditional way (driving up to the store), instead of online.
References:
Gennaro, L. (December 31st, 2020). WPForms Blog. “68 Useful eCommerce Statistics You Must Know in 2021”. Retrieved from: https://wpforms.com/ecommerce-statistics/
Bhalla, P. (February 9, 2021). Shiprocket. “The History of eCommerce and its Evolution -A timeline”. Retrieved from: https://www.shiprocket.in/blog/ecommerce-history-evolution-timeline/
Gerardo Seguí de Arrigunaga
ResponderBorrarE-commerce is when you offer a product or service online. This strategy is used by many companies nowadays because it’s a very viable and simple strategy that has been helping companies to increase their profit. There are many companies that sell several things like cosmetics products even food but there are some risky products that can affect your company‘s economy. This products could be food because it is hard to deliver food in long distances and in a perfect aspect, many times when you order food the food doesn’t arrive at the best way, sometimes it calls sometimes it Falls apart, etc. order products that are not very viable to sell line are things that you need to see or try in person such as clothing. When you go to a store to buy clothes you first see the cloud if you like it and then you go and try it on to see if it fits you and if it doesn’t you just change it in by the measure that is for you. But online you cannot do this you buy the shirt or the clothes that you think is going to fit you but sometimes we need arrives it is not desirable size. there are some products that can easily be complete online but it will be very difficult such as the transportation of really big things. This is a bad idea because if you have to travel the product from the very long distance is going to cost you a lot of money and also a lot of money to the customer and sometimes there can be delays and problems in the shipping.
When you’re buying a product online the first thing that comes to my mind our problems. Problems about it if the product is a quality that I desired, if the product is the size I desired, if the product is the color I desired. certainly there can be many problems while buying online. Me as a customer I want to know when is my product arriving and where is my product now, sometimes when you order it online you don’t know where your product is or when is it arriving and also if the product is going to arrive in a perfect state or if it’s going to arrive a little bit damaged.
certainly e-commerce have to change the way we left in the society. Newer generations are adapting easily to this way of buying and selling, but in the past the older generations were not familiarized on buying things online. Recently a study was made and it was sold that because of the pandemic that we are living in right now older people started to use Internet more often so they also started to buy things online more frequently.
Brandón, D. (26/February/2021) “La tercera edad, la población que más aumenta sus compras en línea durante la pandemia”. Economía.
https://amp.france24.com/es/programas/econom%C3%ADa/20210226-tercera-edad-aumentar-compras-online-pandemia
María Fernanda Ramírez
ResponderBorrarAs consumers, it is important to us that our product arrives safely and in good condition. Certain important aspects would be for example the good handling that the companies have at the moment of the collection of data so that the product arrives to the correct destiny, it is also good to be aware of the transfer of the product. There are times when the product could get lost in the process. That is why I believe that tracking is a fundamental aspect to feel a little less desperate or more secure at the moment of receiving the product.
Another important aspect could be the design of the website, that the website is eye-catching and contains the necessary aspects to use the website in a friendly and simple way, another factor could be the images that it offers, if the images have poor quality or are not well distributed could generate distrust by the consumer, the experience on the platform is simple, intuitive and uncomplicated is also crucial.
Another important aspect would be the product information. Unlike the physical branch, consumers cannot touch the product or know its quality. When there is enough information about the product or even photographs from different angles it would not cause that distrust or that certain doubt of whether to charge the product or not.
The past generations are adapting to the new management in the sale, perhaps it is even easier to sell online with the new formats that already exist for example the web pages and Roda collect consumer information in a much more organized way.
(2017). 7 puntos a tener en cuenta en tus compras online. 02-09-21, de OSI Sitio web: https://www.osi.es/es/actualidad/blog/2017/11/22/7-puntos-tener-en-cuenta-en-tus-compras-online
(2016). 10 factores que influyen en la decisión de compra online. 02-09-21, de antevenio Sitio web: https://www.antevenio.com/blog/2016/10/10-factores-que-influyen-en-la-decision-de-compra-online/
Roberto D. Sena M.
ResponderBorrarI think that a greengrocery is difficult to make it 100% online , because a online store have so many ups and down in his sales, and a greengrocery depends on the state of the fruit and vegetables, because there are fruits or vegetables that you cannot leave in the warehouse for a long time because they can decompose and the physical stores already have their sales measured very well and how much they should buy to have the least possible waste and not have losses, instead the Online stores can have a lot of sales one day and the next they drop and then rise again, then this would be a big problem for these types of stores because they depend a lot on what they sell daily, because it depends on how much product they are going to supply
When you are a consumer, you have to take care about in what type of online stores you buy something, because you never now if they going to protect your personal information, like address, phone number or credit card.
The Covid-19 crisis has led to an increase in online purchases of all ages, as people move away from physical stores. But the biggest growth, at least in the United States, comes from consumers 65 and older.
https://www.france24.com/es/programas/econom%C3%ADa/20210226-tercera-edad-aumentar-compras-online-pandemia
Since my childhood I have seen de evolution of buying online and how it has evolved to the thing we have now, like many years ago when I wanted to buy something online my mother never wanted because she was afraid of someone stealing her credit card information or being part of a scam
ResponderBorrarAnd because of that for me online security is very important if I’m buying in a new page I always look if it’s real and if other people had bought there .
For me some companies that I thing are hordes to move online are expensive things like cars or house because it’s a lot of money people always wanted to make the right choice so they will see the thing personally an try the cars or if it is a house go inside the house because it will be the place you will live for the next years, so who want to buy that online and make the wrong choice
Also the clothes companies because you always need to try the thing , like for me I have very bad luck buying shoes because the shoe never fits me and that is because every company is different.
Reference: https://www.statista.com/statistics/251666/number-of-digital-buyers-worldwide/
Alberto Andrés
BorrarItalo Altamirano Pinzón
ResponderBorrarAnswering the first question, I would say that, to me, the companies that are the hardest to move completely online are little businesses or new businesses, because they don’t have a lot of prestige and maybe they’re not very known by many people. And making a transition or starting their business completely online could be very hard. Some businesses that I consider that they just can’t make this transaction to a online business are tailors. Because, when you go to a tailor, you ask for a very specific thing, they would take your mesures, you both would have to understand what you want and the way you want it and you also have to give them your clothes, and doing this online it would be a headache and the communication between both would not be enough. It would just be extremely difficult to make it as an E-Commerce and people would lose interest on their service at the point that, in my opinion, it just couldn’t happen. They won’t be any tailors using the E-Commerce strategy, because they will not be doing any business, and their little company, that most tailors are independent and or have a partnership with few people, will eventually broke.
Answering the second question, as a consumer when I buy a product I consider important the prestige of the company, of the brand, if it’s a well known company. I consider important the price and I compare it to similar products from other brands. To what counties does the company delivers their products. How much time would I have to wait for my product to arrive. If they have refunds or not. I also look for reviews to be sure if the product has good cuality. And I personally appreciate the good customer service, and it’s not very common actually.
And I personally think that this change of the E-Commerce is a fantastic idea, for some business it is, for others not that much, but the strategy will improve commerce greatly. And a lot of people are adapting this new way of buying their needs, mostly for people under 60 years old, but people over 60 and from older generations aren’t that far. “Four out of ten households that started shopping online as a means of stocking up during the pandemic are adults over 54 and seniors, according to Nielsen data.” Of course, the need of the pandemic helped impulse this people to adapt to this new way of buying, but older generations are actually adapting this changes to their lives. But of course it’s not meant for everybody, and there will be a lot of their agers that will buy traditional for the rest of their lives.
Jairo, E.(02/June/2020)”Ecommerce: Pandemia ha empoderado al adulto mayor en el canal”.America Retail. https://www.america-retail.com/ecommerce/ecommerce-pandemia-ha-empoderado-al-adulto-mayor-en-el-canal/
Francesca Cariello
ResponderBorrarWhich are the companies or products that you feel are the hardest to move complete online and why?
Nowadays with the pandemic going on many businesses had started moving as an e-commerce for health and income reasons, but many others are refusing to start going this way or the just cant find the way to do this. The reason for this is that many businesses and products are much harder to sell online such as groceries, dollar stores and independent retails because selling online requires many details such as the cost of shipping and package, different organization of the company, creating an online website and new way of promotion, with all this for some companies is not worth it cause they lose more than what they gain because some products are not worth buying them online. (warrenshouldberg, s.f.)
As a consumer, when you are buying online what aspects to consider are important to buy a product. Do you consider older generations are accepting these new formats of selling or are still buying traditionally?
As I said before as a company or a costumer you must consider many aspects when selling and buying online, for the ones selling you want to make it easier and cheaper for the consumers to purchase so they will buy your product and as a consumer you look for the same thing, some aspects that I believe are the most important are:
• Shipping.
• Reliability.
• Website to be eye catching.
• Real vision of what I may be getting.
• Price.
There is always some people that prefer buying the traditional way for many reasons but must of people right now are getting used to buying online because at the end of the day what we are living right now is our reality and we have to get used to it and adapt to the new changes so even though many people prefer buying in the traditional way they are now buying online for this reason.
Bibliografía
warrenshouldberg. (s.f.). forbes. Obtenido de https://www.forbes.com/sites/warrenshoulberg/2020/03/24/retailers-without-e-commerce-are-paying-the-coronavirus-price-now/?sh=2ce86a733d3b : https://www.forbes.com/sites/warrenshoulberg/2020/03/24/retailers-without-e-commerce-are-paying-the-coronavirus-price-now/?sh=2ce86a733d3b
Eduardo Casares:
ResponderBorrarE-Commerce is becoming the most important point of sale or that is what they are heading to be the trend all over the world. Since the pandemic has changed the way of life for all of us, the industry has gained great importance worldwide as published by the Blacksip media in an article by Camilo Martinez E-commerce in 2020 had a growth of 27.6% when a rise of 16.5% was projected. This has meant that many companies can benefit as a Beetrack study tells us that two out of ten ecommerce companies had an expansion of more than 300% in 2020 and expect that in 2021 19% of e-commerce companies in Mexico, online sales come to represent more than 30% of its total sales. This does not mean that luck smiles on everyone because, as mentioned, the beneficiaries were 2 out of 10 companies, this added to the fact that SMEs were the group of companies hardest hit due to the covid-19 pandemic. 19 has affected more than 60% of SMEs and 51% of medium-sized companies, according to a survey carried out in 121 countries by the International Trade Center.
Today it is already commonplace to buy online as the Latin America Ecommerce 2020 e-commerce study shows us, it estimates that 10.8 million consumers will have made their first online purchase in 2020. This means that many people have joined this new trend and those who had already ridden the wave already have a little more experience knowing that there are some things to check before swiping the credit or debit card and waiting for the package. As a customer of this service, I usually focus at the time of purchase on various factors such as consumer comments, size charts or measurements to help get an idea of the size of the product, page optimization and payment methods. All this to have a pleasant experience.
Electronic commerce in Mexico 2020 and 2021: how has it grown? (2021). beetrack. https://www.beetrack.com/es/blog/c%C3%B3mo-ha-crecido-el-comercio-electr%C3%B3nico-en-m%C3%A9xico
Martínez, C. (2021, August 31). The key figures of eCommerce in the world in 2021. blacksip. https://content.blacksip.com/cifras-del-ecommerce-en-el-mundo-en-2021
Jorge Arbache, J. A. (2020, November 22). The double pandemic of Latin American SMEs. CAF. https://www.caf.com/es/knowledge/visions/2020/11/la-doble-pandemia-de-las-pymes-latinoamericanas/
Valeria Bravo Sahagún
ResponderBorrarBecause of the crisis of the pandemic, the E-commerce grew a lot, the companies had to take out their best capabilities of E-commerce or walk away of the business.
For a lot of companies this online way benefited them with more customers and in the increase of purchases, but there were other companies that had to shut down their business or that they are still fighting the low purchases.
I think that the companies that are the hardest to move completely online are they gym and fitness companies such as “Orange Theory”. I think these companies are the hardest to move completely online because the people that do exercise or that want to start doing exercise, an important thing that they need is motivation especially for the ones that are starting, so when they do it online if they are at their houses, they have the option to quit faster, but when they go physically, they go out of their houses and when they are there, there is no way of going back and they motivate themselves, an important source of motivation is to see people, the relationships you do at the gym, among other things. So I think this are the hardest companies because they have to plan a very good plan and strategies to keep the people motivated and to not quit because if they quit they will stop paying and the business will be out of the business and shut down.
Answering the second question, as a consumer the aspects that i consider that are important when I am buying a product online first of all is the security of the website, if it is a website I can trust that they are not going to steal from me, to check this I google them, I see their Instagram page or website which is another important aspect that they have a formal website with data such as who are they, if they have a physical store, a cel number I can communicate to, a mail, among other things. Another aspect I consider important is the option of return the item of the product in case I don’t like it or that it doesn’t fit, the security of my privacy, that they don’t ask for information that a store don’t require, a picture of the product with a description and the presentation of the business (website), that it looks formal and profesional.
I think that in the older generation there is a balance between the ones that their families are teaching them these new ways that are online and they are adapting to these new type of life and the ones that are use to live in a certain way and they don’t want to change it, it is easy for them to buy traditionally than learn this new mode online that might be complex for them, but I think there are more that stick with their traditional ways, because it’s easier for them and they are used to.
Shoulberg, W. (2020). These 4 Retail Groups With Bad E-Commerce Businesses Are Paying The Price As Coronavirus Pushes Shoppers Online. Septiembre 3, 2021, de Forbes Sitio web: https://www.forbes.com/sites/warrenshoulberg/2020/03/24/retailers-without-e-commerce-are-paying-the-coronavirus-price-now/?sh=491bc3083d3b
SEBASTIAN OBSCURA LÓPEZ
ResponderBorrarA)
Selling online has become an increasingly complex task. Each industry has more and more competitors, and it is not always easy to stand out in these fields, because I think that sometimes the problem is in the product you need Finding a balance between products and public demand, while investing in buying and selling and where you are or at least you can easily or profitably see where there is no competition, often because there is no market, which can be profitable. Therefore, you must inevitably think that other companies can cover the needs you want to cover
And with the issue of the pandemic, although it was already easy to be able to compare online, many online platforms increased their sales due to having a high demand with online purchases, but without a doubt I believe that those that suffered the most were stores that were just starting in the business or stores that had no idea how to make an online page and only had social networks as an information tool but did not have a website, a clear example although it is not from the same commercial branch, so to speak, were the restaurants, some only had social networks and codes and alliances with some platforms such as didi foods or Uber eat to be able to break through by not going bankrupt in the year of the pandemic.
Perhaps it is not very true but for small logos, for example in entertainment or beauty shopping centers or anything that you find in the malloria malloria tenai paid online but had delivery or prospecting problems, others only had social networks like instagram or facebook and others that had no more alliances with other platforms for the payment method but they did not sell by online store or you had them wue to get from each other but not from the same store that is why I think that for loacles de centrao Large or small commercials found it more difficult to sell online
(Dakota del Norte). Gadae.Com. Consultado el 4 de septiembre de 2021 en https://www.gadae.com/blog/vender-por-internet/
Catania, S. (2019, 12 de noviembre). Las 10 empresas de E-commerce más grandes del mundo . Noticias.Ltda. https://www.noticias.ltda/ecommerce/10-empresas-ecommerce-mas-grandes-mundo/
B)
As a consumer, I believe that the trust factor that you create with the brand or the page is important because although it has been an excellent tool, online sales in the part that makes things easier for you in buying the product you want to have to go to the store or to branches and look for it when it can one day arrive at your door, however, as a consumer I hope with these factors when making my purchase in lonea that the first thing is, security, trust, availability, good customer service, quality, care and being satisfied with the service that the page or the brand provides me because for many it is very easy to say well, I lost money, there is no problem, it is a hazard of the trade, others worry about it. er how they can get their money back and others seek to satisfy all their expectations about buying online so that in the next purchase they make they see if they can do it again online, and I believe that the old generations continue to respect this process or They must because this way they can have a great impact on your company or company in the part of saying I am better selling online than in my physical store because customers are sure that their product arrives on time, with due care in time and form and that they have no problem when doing it
Cómo realizar compras online seguras . (Dakota del Norte). Osi.Es. Recuperado el 4 de septiembre de 2021 de https://www.osi.es/es/pagos-online
de Luis, E. R. (2020, febrero 1). Cómo saber si una tienda online es fiable o no: consejos y herramientas para comprar con seguridad en internet. Xataka.com; Xataka. https://www.xataka.com/seleccion/como-saber-tienda-online-fiable-no-consejos-herramientas-para-comprar-seguridad-internet
Fernando Palmer:
ResponderBorrarFor me, personally I think that one of the hardest products to ship or sell are the ones that are the most heavy products in the market and more, for example, you as a consumer, you already research about a boat you like the most, you realize that it is what you like, has a good looking aspect, its affordable, doesn´t waste to much gasoline when you use it and makes you save bills compared to other boats, you are already a 100% sure it’s what you want and let’s say that for any reason that you can´t go to buy it personally so you want to buy it in the e-commerce platform cause you can´t wait to buy it cause your looking that its getting sold to much and also cause for any reason you can´t go to the agency, because you are used to buy to much things in e-commerce platforms you are willing to receive your boat at least between 3-5 days you made your purchase but of course your boat is going to take to much time to arrive, the company can´t put your product on a logistics center like an Amazon logistics center and les in a package box of course it would take more time to arrive to your home cause its harder. Also the other products that I think are the hardest to move are the ones that require to much paperwork, a car is one of the heaviest but isn´t that hard to ship cause it has wheels but the majority of people prefer to buy it in person not only because to check it’s a great car but also because in person you have the help of a person that can help you in all of the paperwork and can save you a lot of time and stress.
The most important aspects to consider when you buy something online for me are that the website you buy it has a good reputation, years of experience and also that its secure that they will give you a refund if your products doesn´t arrive.
For me the older people are accepting to buy and sell online because according to Eurostat, in Europe the 57% of internet users between 55 to 74 years of age bought a good or service online.
E-commerce statistics for individuals - Statistics Explained. (2020). E-Commerce Statistics for Individuals. https://ec.europa.eu/eurostat/statistics-explained/index.php?title=E-commerce_statistics_for_individuals
Este comentario ha sido eliminado por el autor.
ResponderBorrarEmiliano Bondani:
ResponderBorrarIn personal I think there are many things that may be hard to sell online but wouldn’t be impossible to do so. A good example would be any type of food from restaurant one to the groceries. In the case of food, you would obviously want to know what you are about to buy tastes like as well as the quality of the ingredients or picking the right fruit that isn’t spoiled. Still, we can see many people buying food online an ordering their groceries without hesitation. This happens with all products to some degree. The things that you want to know when buying a product online may be: The material quality, the size, how well does it work, the customer service, and more. But I think it can all be resumed into the things you can prescribe with all your 5 senses. In this case the hardest products to sell would be the ones which have to do with taste and smell. We don’t see food being bought as much as electronics. We also don’t see many perfumes or smell related products selling much online since you are not sure what you are buying until it gets to you.
Another topic related to buying products online is how much are different generations spending online. There are many factors that need to be taken into consideration to make a precise measurement like for example: The income they have at disposal, how they grew, personal needs, lifestyle, consumer habits, population of the generation, and many many more.
For example, gen z is the second generation that spend the less behind the silent generation which at this point almost don’t count. This may be due to the things they buy online the most which are mostly for personal and leisure use. Add to this most of them don’t even have income of their own yet. Still, it is estimated that they will be the ones spending the most in 5 to 10 years.
Don’t think that the older generations don’t buy that much online since the baby boomers are the ones that spend the most online with the Gen X behind them. Yes, 2 of the oldest generations are the ones spending the most online. But we would also have to take in count in what do they spend it. For example, baby boomer may use it for medical use and order pills. They also may use them to buy groceries as well as Gen X since they don’t have the time to go by themselves or just don’t want to do it.
We also must take in count the target of certain products as well as the consumer habits. For example, Gen Xers and Baby Boomers are more likely to buy a product from an advertisement which in the other side Millennials and Gen Yers prefer to search for a review or a recommendation of some type. This is where the social media comes in place as a great advertising place for them but that is another topic. Another thing to take in count is that even if the Baby Boomers are the ones that spend the most online, about 82% of them prefer buying in a physical store.
So yes, even older generations can adapt to buying online. This shows us how versatile Ecommerce can be.
AllBusiness Editors. (2021, February 24). What Products Can’t You Sell Online? AllBusiness.Com. https://www.allbusiness.com/what-products-cant-you-sell-online-721-1.html
Briggs, F. (2017, January 19). Older generations are spending the most online, KPMG global reports finds. Retail Times. https://www.retailtimes.co.uk/older-generations-spending-online-kpmg-global-reports-finds/
How Does Online Spending Vary by Generation? (n.d.). CBREUS. Retrieved September 4, 2021, from https://www.cbre.us/real-estate-services/real-estate-industries/omnichannel/the-definitive-guide-to-omnichannel-real-estate/consumers/how-does-online-spending-vary-be-generation
Andrés Garza Villarreal:
ResponderBorrarI feel like some stuff like cars are not able to be sold online, why is this?
Let me explain.
Cars are very big and pricy complex machines that transport us everywhere. Now one reason it may be very hard to purchase a car online is price compared to what we expect. What do I mean by this? Essentially it means that cars are very pricey so we expect quality and for the car to have most or all of the things we expect for it to have, this of course can be assured when going yourself to the agency to buy the car, since you can check the actual model and enter it, not to mention that some companies even let you test drive it. Being online strips you from the possibility of doing this, since some not mentioned details could be very critical and it msg cause you to not enjoy driving your car or for you to not like it whatsoever.
Another main reason is documentation. If signing a contract alone could be risky, signing one online is 10 times riskier. It is never a good idea to do that type of documentation online, an example of this could be your insurance, this should be done in the agency where you have an agent explaining things to you and you have him or her in case of any questions.
One last reason could be transport. Having a company drive it to your house even if possible, could be a hassle. It’s money spent on a service that is already on the risk of the customer not liking the car.
In conclusion, cars just weren’t meant to be sold online, the buying process is just way too complex for this to be done
Attention Required! | Cloudflare. (s. f.). AutoGuide.Com. Recuperado 4 de septiembre de 2021, de https://www.google.com.mx/amp/s/www.autoguide.com/auto-news/2018/06/why-can-t-i-buy-a-new-car-online-.html%3famp
Luis Hernandez:
ResponderBorrarSince the boom of the Internet and the creation of different Internet sites like eBay or Amazon, this has been one of the most important tools in the world. Over the years, we have paid more and more attention to this. From research to purchase, the last one is related to the situation. It’s very important that we’ve been in it. Buying online is something we’re trying more every day, and buying what you want at the time you want is the best feeling you can have.
This prosperity is mainly due to the pandemic situation in our lives. A study in Mexico today shows that 62% of people shop online and receive their products at home. Other studies show that e-commerce business has been growing, of which 17 % Increase is between 1% and 49%, 8% is between 50% and 99%, the other 17% is between 100% and 199%, 13% is between 200% and 299%, and finally 24% is over 300%.
But for consumers, not everything is so easy. It was a bit difficult at first because of fidelity. Today, there are many big scams on the Internet because of the continuous growth, but as time goes by, people have tried to adapt to this format. More senior citizens, still if you consider some aspects before buying a product, you will not have any problems, such as payment methods, checking delivery methods, old customer reviews or checking terms and conditions. Finally, e-commerce is better for consumers and customers. Therefore, as the Internet continues to develop, e-commerce will do the same, and more of them are new generations that have truly invested in it.
https://www.google.com.mx/amp/s/www.beetrack.com/es/blog/c%25C3%25B3mo-ha-crecido-el-comercio-electr%25C3%25B3nico-en-m%25C3%25A9xico%3fhs_amp=true
Natalia Xacur
ResponderBorrarInternet has been a great place for many people to start their tiny businesses. From jewelry markets to entire pastries shops. Even tho the internet can be a very helpful place for people who are just starting their businesses, it is sometimes a downfall for others.
In fact, most businesses don’t work as online businesses.
Many consultants, shops, workshops, cafés, and other small businesses don’t even have a website, they don’t need one as the business just goes on as usual, as expected and satisfactorily.
Some businesses (also larger ones) have a website that does not contribute in any significant way to their sales. The website is merely the same as a company brochure available to pick up at a stand. These businesses have an online presence, but they don’t have an online business.
Some businesses have designed their website (or social media account, or a mobile app) to be a necessary component in their sales process implementation. They are dependent on their website/social media/app for sales. Not all of these trade products. These businesses do work as online businesses. They are still few (as a share of all registered businesses). Fewer than you might think.
(https://www.quora.com/Are-there-any-businesses-that-dont-work-as-online-businesses)
Off-price stores—from the TJX brands like Marshalls, TJ Maxx and Home Goods to Ross Dress for Less and other, smaller companies—have largely avoided e-commerce.
Deep-discount grocery retailers Aldi and Lidl have no online capabilities at all. As they continue to gain share in physical stores, they are totally noncompetitive with Walmart, Kroger and regional supermarket chains.
Independent specialty retailers, no matter what the product category, have had a love-hate relationship with e-commerce almost since its beginning. Without the resources—physical, digital or manpower—to service online business, they have given it lip service or perhaps used third-party service providers that provided perfunctory presences. For these independents, this is the day they must take their online businesses seriously and give them the attention they need to be successful.
And etc.
(https://www.google.com.mx/amp/s/www.forbes.com/sites/warrenshoulberg/2020/03/24/retailers-without-e-commerce-are-paying-the-coronavirus-price-now/amp/)
Jos Mendoza
ResponderBorrarI think that home appliances are the hardest to sell online, because people want to feel them or touch them in order to buy. If people k my see a picture they probably won’t buy them unless they already saw the product in a physical store. Another hard product to sell is good, because food it is harder to preserve and many times foods like fish or meats can be rotten. It is harder to buy food o line because you can buy food in a lot of physical places, so there is no need in buying online food unless you want a specific product.
When I buy something online, I consider the brand. I am not going to buy anything that is not good quality, so if I buy online it needs to be a brand that can guarantee excellent quality in all their products. I also consider the web page, because if the web page is laggy I probably won’t buy because it generates distrust, but if it is a very clean and smooth web page I would probably buy. I don’t think older people are buying online or getting used to because most of them don’t k ow how these technologies work, maybe a small group of old people know and buy stuff but most of them don’t because it’s to complicated for most of them.
These days with the pandemic going on numerous organizations and companies had begun moving to eCommerce for wellbeing and pay reasons, however, numerous others are declining to begin going thusly or the simply cannot discover the best approach to do this
ResponderBorrarThe justification this is that numerous organizations and items are a lot harder to sell online like food, autonomous retails since selling on the web requires many subtleties like the expense of transportation and bundle, a distinctive association of the organization, making an online site and better approach for advancement
At the point when I purchase something on the web, I think about the brand. I'm not going to purchase whatever isn't really well-known quality, so on the off chance that I purchase online, it should be a brand that can ensure incredible quality in the entirety of their items.
The previous ages are adjusting to the new deal, maybe it is considerably simpler to sell online with the new companies that as of now exist for instance the website pages and Roda gather customer data in a substantially more coordinated manner.
(https://www.google.com.mx/amp/s/www.forbes.com/sites/warrenshoulberg/2020/03/24/retailers-without-e-commerce-are-paying-the-coronavirus-price-now/amp/)